The stickiness of your blog – my unplanned experiment

As some of my regular followers have noticed, I am back at writing on my blog after a hiatus of 259 days. At first, I just wanted to take a little break of a few weeks (had been writing regularly for over 2 years) and then suffered from a lack of inspiration – which led to a much longer than anticipated downtime.

This extended break led to an unplanned experiment, where I got to measure the stickiness of the content I had written over the years. Of course at first, traffic went down – but not by that much. As time went by, it seemed that I was keeping a steady amount of traffic with regular visits on many of my blog posts as you can see from the following chart. I don’t have any deep and profound analysis on the matter but I was definitively pleased to see that what I had written is somewhat withstanding the “test of time”.

At the end, I guess that the time off was worth it – I am re-energized and ready to talk again about business processes, topics around product management and marketing … thanks for everyone that have been bugging me to come back to writing on my blog and I am looking forward to your on-going feedback.

Rock and roll!

Michel

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